everybody and welcome to this uh live from ignite uh presentation that we're going to do for you today we have actually two colleague of ours present in uh in the ignite area and we're going to hear from them in just a minute so if you're out there and joining us via live storm please use the chat functionality if you have any problems at all and please use the question functionality if you have some question addressed to me or to my co to colleague that we're going to talk to in just a minute and we're going to hear all the exciting news that coming out from mcnight and uh I guess we're just going to launch right into it and ask Rick and Henrik Kim that we have on site in Seattle uh welcome and good morning you've been up really early good morning indeed it's six o'clock it's Seattle time but a good thing is uh Starbucks opens at 5 so we we all fueled on black coffee so ready that's really you can see that our our little Studio setup is live from the center of Seattle downtown so we're uh in the hotel on the 26th floor overlooking downtown and actually just around the corner I could look out my window and see the convention center where it's all happening that's so nice to hear and you're you're looking like you're in a good good mood and good spirit so I guess that you had a lot of uh things to attend to yesterday also uh the whole opening of uh of ignite so you were present at the keynote uh speak with with Microsoft yesterday and could you tell us a little bit about how was it and what was on the agenda first of all I would say it uh since the pandemic it was nice to be back at one of these really big Microsoft ignite uh events a really big keynote with thousands of people attending and and all the bus and you know music and lights going on it's a it's almost like you know rock stars taking the stage when the then finally s Adela came to Stage um and it's it's just part of it it's it just feels right if that comes across in the right way uh but otherwise it was good to to hear um the messages uh reiterated from Microsoft uh I think it is an ignite and we haven't it's also very important we only went through day one so we have two more days here but there was a lot of new announcements so they actually also kept some of their gunpowder uh dry and ready to to launch for this event uh but uh we're still not there yet more will come today and and tomorrow uh I think one of the the highlights uh that kind of at least for me uh went a bit under the radar is their focus now on on the hardware side uh I I caught up on it just last week when there was a broadcast uh and a keynote from open Ai and open AI Sam Oldman was presenting and then he invited sa nadela on stage and SAA at that point say that they love the partnership and a lot of other stuff but he also said and we love what open AI is doing in terms of driving Microsoft to improve Asia and at that point I was like huh what is it that he's talking about but but basic the announcement yesterday was the that they are now heavily invested in in Hardware creating their own processors for for for the new the next generation of data centers that is optimized for just the AI I know yeah as everyone can imagine for for creating the large language models and for actually running uh against it you need an a huge uh compute power U and that is where say Microsoft brings in actually their own first designed and developed chip uh secondly they have a um heavily invested in their partnership with Nvidia which also brings another uh um um faster way of computing uh to uh to Azure so uh basically they build it up during the keynote from look at what the foundation is and this this is really something different than what the the other uh companies do say they really start at the foundation of what do you need to actually do AI properly not only from say all the things like security uh etc etc and and being having Fair AI Etc that's all where they are invested in but also the the bottom line is it needs to perform it needs to be fast and and that's where they they started with yesterday um and and actually they started even further than that saying hey but if you do that you consume also a huge amount of power um which means that it has to be sustainable so they promised to have the uh uh 100% renewable energy by 2025 on their data centers so I think that's that's a good thing that they also take that into account yeah I agree and that that's a huge message but also one of these message where it kind of goes under the radar we're talking about a lot about the features and what we could do with the the the services but yeah we also need to be uh thoughtful about uh what it is that we are creating here because it's I've heard that notion also before that the AI is really yeah consuming a lot of energy so at least trust us and Trust Microsoft that that will be coming from a yeah renewable energy at least yeah I I picked up on that one too like uh 2025 that is a promise and and a good commitment and that seems like they know that they can make that deadline otherwise 2025 is pretty uh close just around the corner exactly that's really really close so maybe they're already there and that is very uh that's very positive in in my mind too so so the whole keynote other than the hardware cuz like you said Rick they were building up from the bottom like the infrastructure and all of this and then all the way to the top what was the what was some of the takeaways also from further up the stack that you took away um I I think one one method or one way to put it was a bit funny that s Bas said Microsoft is the co-pilot company so we we now see how they they stick co-pilot on all of the different softwares and services but but uh so so it is maybe the obvious statement to say we're now the co-pilot company but but I think we actually need to listen a bit more carefully there and understand that what he actually means is that we're seeing this major shift now again uh so from a classic uh setup with input output keyboard mouse to the The chouch Experience now now we we can have a conversation with our computer uh that that that is new and it's both in written but also I I I see uh both during the keyboard Note but also some of the the breakout sessions later that they often turn to just talking to the the computer on stage and actually getting yeah the experience and and response You're Expecting yeah so voice like they're voicing the computer also yeah yeah yeah definely yeah cool yeah and I think say the the whole if if you look at it and it's the feeling that I got on the first day of this uh uh conference um let me compare to last week last week I had the pleasure of attending the Gardner uh it Symposium and Expo um and that was obviously all about AI as well so uh it was all about AI say and and that was maybe the difference here because um actually what you see here is is how Gartner positions it um say Gartner is talking about two kinds of AI on the one side you have everyday AI which is in everyday life so we're talking here about raising productivity um and although we think that it has Has Lifted productivity over the years uh that is only marginal actually say all the the the the the things we added in in technology say uh we need to do them uh and it's a way to to say do your business right now but lifting really productivity is really hard and with everyday AI Microsoft now starts proving there's also a new report on it the the the special report on the work index uh and certainly check it out and they have done research uh on on what that means uh so everyday AI you see in in um in your uh teams meetings making a AI making a summary of of what you just said or helping you write emails that kind of stuff both in the front office and the back office then it comes to gamechanging AI but gamechanging AI is is much harder to do uh it's it's changing your business model bringing new products and services to the market or changing your core capabilities in in the essence of what you do as a company that is is much much harder so the message of Gartner was start now right now with everyday AI um but if we then compare it to what Microsoft is showing actually it's this this seemed with Gardner all a little bit uh scientific uh and all focused on the AI part and now if every session I attended you saw that the AI came back in all of their products and services say ranging from security and AI co-pilot for security uh all the way to developers co-pilot for GitHub and and developing uh uh but also in daily life of sales I attended U co-pilot for sales so you see that Microsoft really has embedded the co-pilot everywhere uh and I think that is that is one of the good things that you see there's there's say it it didn't feel like the whole thing was about the whole day was about AI yes it was in every session however it was also in hey but it does this to our core products and services and that's why it makes it better and that's why we want to do this and that's why we now have a ga on Microsoft fabric because fabric basically is the layer to do Ai and AI is the layer to make teams better and to make uh um they launch new teams so those those are the things like making your current product and services better everyday AI it's right now and right here and I would certainly encourage all of our customers to start doing it say and at least start experimenting with it as soon as you can so you look at it like there's the everyday Ai and then there's the the the product or the the services that you do in a company so so the customer should start on the everyday side is that what I'm hearing yeah I I think to to learn how AI behaves and what it does and what it can mean for you and actually raise that say Microsoft has seen that really that productivity um they they had a funny story about say they asked uh a lot of the people who they gave co-pilot uh as a as a test to they asked like okay now we give you the choice say you can keep co-pilot or we take co-pilot away and you get everyday free lunch at the office 77 77% of all people said I don't want to lose co-pilot so skip lunch I want co-pilot to help me do my job because it's so much easier so that is just a funny story obviously but it it says the productivity gains might be this time real in in what you're going to do and I think say uh I saw something you had an internal meeting and youed co-pilot on that and I was really stunned on how accurate it it basically without even saying that's that's also announcement that they you can do it without doing a transcription of the meeting so for example you want to have a serious meeting and you don't want to put everything down as written down uh uh for security reasons or whatever that is also possible that you still ask AI hey I don't have the transcription but this was the meeting please tell me what is what is the the the highlights of it and what are the action points of it and that's really nice to see that say Microsoft gets your uh everyday life better we allowed to make fun of the Microsoft also in this yeah okay because one of the the it's not a big announcement but I love the announcement and that's I'm a Microsoft partner but uh that may be so but I'm Googling right I've always been using Google to to find my stuff and um it's for for good reasons I think and then uh came the announcement earlier this year and we' really been pushing this the Bing chat Enterprise it's uh your everyday co-pilot instead of using chat gbt you can get something within your own uh boundaries but I think we all had like oh why why why use the name Bing and I think Microsoft listened and now it's just co-pilot yeah Bing chat has been renamed to co-pilot so you can go to Coop pilot. microsoft.com and use it from there yes exactly yeah I think that that that's also one of the things from our internal testing of co-pilot that been a bit bit confusing for people where is this co-pilot everyone is talking about co-pilot and some of it is obvious but sometimes you also just want this starting point so to speak and and that is of course the co-pilot so again okay now it aligns copilot microsoft.com that's that's your starting point and then based on what kind of license you have you'll of course have different experiences you can you can basically to say are you it's a toggle button are are you private or are you working now so is it the work stuff and need to do a presentation or is a preparing dinner for tonight and I need a recipe for for whatever um pleas yeah well you mentioned licensing and you trigger me on that one because one of the announcements which which uh uh was new to me uh and probably to Henrik as well uh was the announcement of co-pilot studio uh and co-pilot studio is basically in an environment where you can either make your own Co co-pilot or adapt co-pilot to your specific situation uh basically meaning you can use your systems your internal systems and the data in those internal systems using apis to connect to them and use the data in co-pilot so that means that your your chatbot for example where customers can ask you questions can be aware so if you you ask the chatbot ask like what about say I have a problem with my order um you can have the chatbot ask like uh okay give me your order number and then co-pilot checks in with your internal system and pulls all the the data from that order and can use it in creating an answer say like oh I see that you ordered this machine uh that is on delay because supply chain says that it is late so that is something that only humans could be you doing uh up till now but that is something like co-pilot studio is something yet really powerful to start using your own co-pilot creating your own po co-pilots into your own processes so that is something and and the good part is if you buy Microsoft 365 co-pilot licenses co-pilot studio is included um so you buy the license you get co-pilot Studio you can adapt it to your own environment uh and it also works beautifully with uh Power Platform so uh you can basically design every single uh um process with co-pilot you want and that I thought that was really I saw that in a couple of uh um sessions that was something which for me was mind-blowing like okay now we really open up the power of co-pilot to your internal uh processes and and your customer processes and how you how you want to do that um so very happy about that uh and I would say co-pilot is now really part of our platform story because that's always what we say Hey you buy Microsoft not only for the individual products but the the combination into the product uh uh that is so powerful and that got I in my view what with I saw was much more powerful than it has been ever before and then then I always when I I go to ignite I I I try to to bring some questions you know in the weeks up to to the ignite is really the things I've been searching for or there's a ambiguity in the answers I'm finding then then ignite is really a good um session to go to because Microsoft also had this notion of the media experts and one of the the questions of this year was uh when is uh when is the language support coming because we all know also from our own internal testing of the Microsoft copilot that for instance Danish is not supported and and it's it's actually easy to talk to Microsoft people about and saying and we come from Europe we have all these different languages so it's actually very important to us that you also figure this out and um so I'm I didn't get a solid answer especially on the timing it it is one of these it's coming it'll be probably faced so we will see the different European languages coming in in in phases and uh it is something 2024 no surprise there I I guess but they also talked a bit to what is the problem here and uh you certainly understand also again all the layers and and how the co-pilot is working and their problem is actually um if we switch language then when is that switch applied and does it go through the whole stack so I'm asking a question in Danish then is that Danish question being you know worked on with the co-pilot talking to the L&M going to the Microsoft graph and so on and how do they then secure and make it compliant and make sure that I'm not asking questions I shouldn't be doing so should day instead maybe do a translation so from Danish to English then apply everything that is going on like it is today get the answer and then and translate that back to Danish and then he looked to me and do you think that would work I was like hm I can think of scenarios where where it will just throw us in a totally wrong direction so yeah I see the complexity of what they're doing there and um we just hope that it will it will come soon because um it it will improve it even further I think in in the experience we we get from from the co-pilots and that is co-pilots in in in the broadest term I I believe yeah yeah exactly I also see that that there exactly we need to to pronounce it co-pilots because there's a lot of them and the customers are already a little confused and now they took the Bing chat Enterprise and renamed it I just had a customer today asking me now we can see we have the co-pilot in within our license and I was like well not that co-pilot another one yeah so so it's h it is a a classic Microsoft stunt I think kind of to to make this naming a little bit hard to to to come across but but we'll manage and and everybody will be very satisfied with with all the different co-pilots that are available I'm I'm pretty sure of that now we are making fun of Microsoft and even Microsoft is making fun of Microsoft because I went to a breakout session and the guy on stage he had a bit of gray hair like me and he said yeah I've been in the industry for more than 30 years and I remember back in the days when we introduced net and we just slam net on everything office.net White windows.net net net yeah I I have something similar with this co-pilot and then he went on with his breakout session so yeah I think it's fair to say whoa yeah but the reality is say to um to at least speak for Microsoft a little bit um the reality is that it is everywhere and that we are going to use it everywhere um to get that productivity gain say in every Corners so and it might start out with the the maybe for for people like crafting you a draft email and then it's still it's it's it's for a reason it's called co-pilot and not autopilot so you still have to check the the end result uh a funny story um say one of one of the uh uh guys on stage said like uh hey I'm I'm actually our Inner Circle sponsor uh Gan Sal uh he's on go co-pilot for finance and he said I came home uh the other day and my daughter was doing her homework with with GPT chat GPT and he said that's maybe not making me a proud father but afterwards we had the discussion like well uh um say ated Gardner professor said actually I'm okay with my my uh students using chat GPT but they should know that the bar goes up and that's basically for all of us say hey if chat GPT helps you with all the knowledge and doing suggestions then you better be able to explain those things so that's why it's called co-pilot um and I think that that say it makes what we can do faster but we still have to check on the accuracy and when it comes to being accurate that was one of the things which also for me was a kind of an eye opener um a lot of people have um questions about large language models that's why they call language models and numbers so how about if you start using AI in for example uh Dynamics 365 Finance uh then say people might be getting a little bit scary like hey can can AI handle numbers um and they're basically two answers to that which I got yesterday one is say in chat GPT 3.5 that was really a problem four has already changed a lot and and this goes very fast say last last time this year I would say this time last year no one had heard of Chad GPT and now we're all doing co-pilot so this is extremely fast um secondly uh and that was something of like oh the AI learns and co-pilot has learned to speak Python and Excel also speaks Python and what is the best way to learn numbers from Excel because that's what half of the finance department uses um so by integrating those two and sending numbers back and forth say co-pilot learn learns very quickly and is getting more accurate I would say by the hour in how to interpret and how to handle uh numbers and uh um say there there comes an announcement say they didn't want to say what but early next year something in finance and co-pilot will happen and and I think also talking about this with chat GBC I also heard the Microsoft in several sessions saying we're still figuring this out again back to the the picture of we started with the mouse and keyboard and then we turn to the ch and and business said when we got touch we also needed to figure out how to use that because there was something changing here and I think the change with the copil is even bigger and and the chance that we're getting this right in the first take Microsoft is getting this right no way so so so we we will see something going back and forth here where we we are figuring this out and and we as and I'm I'm I'm just a user so to speak I also need to figure out where where is that I'm going to chck but what is my mode of operations I get up in the morning get my first cup of coffee and then I do something different other than just open my Outlook or look at my uh social media feeds what is it that I I should be changing to be more productive to get more involved with with my my co-pilot I have some ideas uh and I'm certainly testing it out but but I think that that that is the major shift and was actually really really difficult to talk to how will it that look in one year two years time right I I completely agree that's uh that's what we are talking to the customers about currently right finding these use cases finding what is the new way of working what's the new normal with you uh out there in in the customer sites like what how do they uh actually perceive all of this so it's it's very interesting uh conversations so uh have you got like anything that you're going to follow throughout this uh this couple of next days that you're you're attending ignite what what is on your agenda yeah apart from uh seeking some answers to some of my my questions and some of them are deep Dives and on some issues we are facing today so that's more day-to-day business almost and even some of it is not related to AI at all I also use these ignite conference to sometimes seek some areas that I'm not working with on my day-to-day basis I still like and love technology I love to to do coding I just don't do it that much so seeking some sessions where I get inspired and see okay where are they at I had a really exciting session you know at at the end of the day from 5:00 to 6 it's the worst hour right but it was a session with Scott Hanselman and he's also always great and I actually encourage people to to go and see that even if you're not a programmer because at least the first half of it he had some really good pointers on how is it that chat gbt and co-pilots really work he he he he kind of opens the helmet and and and speaks to how the engine is working and that that got me thinking I I think I understand it but but still he had some you know some new good angles and and and twist to it and then if you're a programmer you're not using GitHub co-pilot then for for sure see that session because then the the the last part of it was really on some of the improvements they are making to co-pilot and apart from seeing the potential in that it it also showed that when it's not working what you should be aware of but also shows that how Microsoft is really um making sure that we don't have an AI taking over the world so to speak it it sounds a bit funny sci-fi like but but there is actually some concerns built into this that if we apply this co-pilot to everything coding and just let's it Loose do whatever it wants uh it has a potential that that is not nice but so showing that yeah it can help you debug your code and come up with suggestions but then basically saying they could have created the co-pilot so it just goes and grabs the next part of your code and goes into everything no it actually politely asks you can I see this part I think the problems in there so so I like that thinking and and in implementation so so yeah but that was a good session and I I'll try to see more sessions like that yeah and let's be honest say uh um we're both nerds but uh I think that in in between us say Henrik is the the Uber nerd in being much yes absolutely it's a it's a compliment um he's much more technical than I am but I'm trying to say from a a high level strategic point of view to take a look at all of the Microsoft products say uh so I have have scheduled sessions in which might be maybe over my head uh but still to learn how things are are are working and and and what does Ai and co-pilot do to security or deep down in Azure um say and and that's a very impressive that Microsoft has done say someone yesterday was very happy at a session and said oh I can finally can speak about my work in public uh uh because for the last two years I've been working on Microsoft fabric so this has been in in the works for many many years uh uh so the foundation is is is right and that's a good thing to see and for me it's it's good to learn about all of those aspects but also about like how do you do inclusive and and fair uh um uh AI as well because well we all know the the stories about Chad Bots running uh uh out of hand and and getting racist uh that is something which was one one of I think the the early phases of Microsoft learning very hard um and and those are things also good to learn from outside like how should we Implement that and work with our customers to do the right things in the right way uh and to set it up in in an inclusive uh uh and and fair uh Manner and otherwise I would say you know spend the time wise being here because there's so much information every hour you you sit there and you just know now I'm listening to this but I could also be listening to these 10 other sessions it's almost frustrating right but that's also the the message out to the viewers here the ignit microsoft.com you can still go there and and sign up for the the sessions so you can see them live uh most of the sessions is recorded So 24 48 hours later I think you can you can see them turn to the social medas people are blogging tweeting about what all the good stuff here and I think one summary that's also very important to look at is this the book of news uh from ignite I guess we we could share the link if otherwise Google it yeah and then of course I I I I look forward to going back home and uh take the studio again next week with you um to to yeah wrap up things hopefully to do the aftermath that's really really good so actually we are we're past our time but I know that one of you have a really uh requested uh announcement to make like an a question that we've had for the past six months at least so uh yeah so there's some news out there well that the one thing say and and we are obviously also under NDA uh but uh with Microsoft but the one thing which why are we here in person because you can look at a lot of sessions online is that in between the sessions you see a lot of people you talk to a lot of people and yesterday one of those persons say on my question is when is uh a co-pilot finally and then I'm speaking specifically on Microsoft 365 co-pilot because that's basically what what is the most common work co-pilot say it's used in in uh word in Excel in team in Outlook Etc um when is that coming to a licensing model CSP so you can you don't have to have an Enterprise agreement and buy a lot of licenses minimum 300 um and the the the person I talked to said like the good news is it's not far out say Microsoft has a date um they're not sharing that um but at least say uh it's it's not far out like they don't know when um but uh that's the good news that it it will be close um and I think that's that's good news for everyone because say there are so many customers knocking on our doors uh saying hey when can we start this and said oh you don't have an Enterprise agreement or you you don't want to buy 300 licenses uh sorry about that um so that problem will be solved in the very near future I have heard but also understand there so many things you can do now yeah yeah you there many things you can do now to prepare for the co-pilot and yeah Pila more than anyone knows about that we get some even more guidance here from the ignite sessions yeah that is maybe as as as M close off like the one thing I learned here is that co-pilot is a great thing but you have to be ready for it say you have your your data have to be say if your data is is scattered about many different talents and many different systems and you do not have a place that's the reason why fabric is here for example to get to one Lake and have all the data in one place that is why you want say a a sh Point solution where all your knowledge is is gathered so you can tap into it and use it for the next phase cool so that is at least if you're not ready on that side uh I would say um my advice would be to customers to start assessing where you are and and and get that work done before you even start on co-pilot yeah really really nice closing point so if you are not ready on that part you can always of course obviously call us and reach out to to fellow mine we're there to help you also get ready for for the next level and everyday life with the AI so uh on that note I'm just going to remind you that next week we're going to have the aftermath of egnite with Henri Kim he's returned back to to Denmark we're going to meet up in the studio and hear all the news that actually came out of the next couple of days also of ignite and uh on that note I'm just going to say thank you very much for listening and have a good day